Posts Tagged ‘new Sorento’

Kia Gears Up for Utility Battle with New Sorento, Niro

New utes help Kia with ever-more competitive segment.

by on Nov.30, 2017

The 2019 Kia Sorento gets new front and rear fascias giving the ute a more sophisticated look.

Like so many other automakers, Kia is looking to jump on the wave of crossover and sport-utility vehicle sales that have driven the market recently with its new 2019 Sorento and 2018 Niro models unveiled in Los Angeles.

The new Sorento and Niro, the South Korean automaker upgrades and fills holes in its utility vehicle portfolio as demand continues to soar. The larger Sorento gets some exterior upgrades as well as additions to its technology features.

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In the highly competitive crossover category, the Sorento is a clear example of how world-class design and craftsmanship are executed,” said Orth Hedrick, vice president, product planning, KMA. (more…)

First Drive: 2016 Kia Sorento

Maker’s new SUV aims to compete with Grand Cherokee, MDX.

by on Dec.18, 2014

Kia is debuting a revised and refined version of the Sorento, which will reach showrooms in January as a 2016 model.

In recent years, Kia has proven adept at reading consumer trends.

In the immediate aftermath of the 2008-2009 recessions, the Korean automaker introduced the Kia Soul, a versatile, small vehicle designed to fit into tight urban spaces and appeal to the nascent “back-to-the-city” vibe among the rising millennial generation.

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As the demand for fuel efficiency has ebbed, Kia has deftly introduced its own version of practical luxury, the K900 earlier this year to catch the move towards expensive vehicle. Now with gas prices sinking and Americans clamoring for sport-utility vehicles, Kia is ready to bring on the revised and refined version of the Sorento, which will reach showrooms in January as a 2016 model. (more…)

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