Posts Tagged ‘Mitsubishi new small crossover’

Mitsubishi Gaining Sales Momentum in US

New products helping to keep dealers excited.

by on Dec.07, 2017

The new Mitsubishi Eclipse Cross is helping to draw new buyers to the Japanese brand.

Mitsubishi joined the Renault-Nissan alliance a little more than a year ago and the change has given the automaker an enormous lift, according to executives from Mitsubishi Motors North America.

The shift has boosted the spirits of dealers, given the company more clout while buying ads and within three years Mitsubishi expects new products, developed by the alliance, will start showing up in Mitsubishi showrooms around the country, said Don Swearingen, MMNA executive vice president and chief operating officer.

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The first product from the alliance will roll out in 2020 as 2021 model, Swearingen said. At the same, time the company will be sharing its plug-in hybrid technology with Nissan. In turn, Renault-Nissan will provide Mitsubishi with battery electric vehicles, he said.  (more…)