Posts Tagged ‘ford news’

New Senior Personnel Departures at Ford Comes at Awkward Time

Key players in smart mobility push leave company even as Ford ramps up autonomous, electrification programs.

by on Mar.22, 2018

Musa Tariq, Ford's chief brand officer was hired away from Apple just 14 months ago.

Ford Motor Co. has been hit with another round of senior level departures, a development that not only continues the turmoil touched off by the ouster of CEO CEO Mark Fields last May but threatens to shake up the carmaker’s push into advanced mobility services.

Musa Tariq, the chief brand officer Ford lured away from Apple just 14 months ago, will be leaving the company, Ford has confirmed. And he’s not alone. Raj Rao, the CEO of Ford Smart Mobility, will also depart the automaker on May 1st.

Industry News!

“Musa is a proven leader of brand transformation, having led similar work at some of the world’s most admired brands before coming to Ford, and he is a leader known for creativity and social media expertise,” said Ford CEO Jim Hackett. “Over the last year, he has been helping to drive the same transformation at Ford.”

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Study Finds Strong Support for Keeping Mileage Rules Among Key Auto Suppliers

EPA expected to announce CAFE revisions by April 1.

by on Mar.22, 2018

The auto industry is waiting anxiously to see if and how the Trump Administration rewrites the current Corporate Average Fuel Economy mandate.

The Environmental Protection Agency is expected to announce revisions to federal mileage rules by April 1, but while a number of automakers are hoping to see a sharp cutback in the standards a new study finds key automotive suppliers hoping the Trump Administration will let the rules stand as they are, ramping up to 54.5 miles per gallon by 2025.

After completing a mandated mid-term review just before leaving office, the Obama Administration decided to maintain that target. But soon after President Donald Trump entered the White House, his EPA chief Scott Pruitt said he would revisit the Corporate Average Fuel Economy mandate, appearing to side with auto industry critics who complained CAFE was set to price many buyers out of the new car market.

Enviro-News!

The debate has led to an unusual split between automakers like Ford and General Motors, who want to roll back the rules, and a number of auto suppliers who support the 54.5 mpg target, according to several reports, including a new study by CALSTART, a California-based consortium aimed at developing clean transportation technologies.

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2019 Fusion to Be Ford’s “Most Technologically Sophisticated Sedan Ever”

But is the Fusion nameplate going to be around much longer?

by on Mar.20, 2018

The 2019 Ford Fusion Energi will boost its EV-mode range from 21 to 25 miles.

There’s been plenty of speculation in recent months about the long-term fate of the Ford Fusion but, at least for now, it will remain an anchor of the automaker’s sedan line-up and get some major new technologies for 2019.

The emphasis will be on safety, the 2019 Fusion introducing Ford’s new Co-Pilot360 driver assistance suite, company officials revealed during a background session ahead of the midsize model’s official debut at the New York International Auto Show next week. They also confirmed a big increase in EV-mode range for the plug-in hybrid version of the Fusion.

Stay Plugged In!

“The 2019 Fusion will be the most technologically advanced Ford sedan ever,” said Corey Holter, Ford’s Car Group Marketing Manager, during a media briefing in Detroit on Tuesday.

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Ford Negotiating Deal to Revive Long-Time Symbol of Detroit Decay

Automaker reportedly looking to purchase long-abandoned Michigan Central train station.

by on Mar.20, 2018

The 18-story Michigan Central Station was once the world's tallest railroad depot.

Ford Motor Co. is negotiating the purchase of the old Michigan Central train station a mile from the city’s downtown, according to numerous sources.

The 500,000 square-foot tower, once the world’s tallest railroad depot, has served as a symbol of the Motor City’s decay since closing three decades ago. But if the deal comes together, insiders suggest, it could serve as a sign that Detroit’s nascent renaissance is truly taking hold.

Industry News!

It would also bring Ford back in a big way to the city where it was born. The automaker was incorporated along the Detroit riverfront and founder Henry Ford’s earliest factories were just miles away from the Michigan Central Station. But for most of the last century, Ford has centered its operations in Dearborn, a suburb to the west of Detroit that largely escaped the economic collapse of Motown.

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Ford Plans for Growth in New Product Segments

Exec says new EV should help spur battery-electric sales.

by on Mar.16, 2018

Hau Thai-Tang, Ford's product development chief, says promoting better EVs will help spur sales of battery-electrics.

Ford Motor Co.’s product development chief says one way to make electric vehicles more popular is to give them wider appeal.

Hau Thai-Tang, Ford executive vice president for product development, said noted that even when gas prices were high, consumers didn’t especially gravitate towards EVs or hybrids. Thus, Ford is preparing to roll out a unique EV with the broad appeal of a crossover and more performance.

Stay Plugged In!

“EVs have great instantaneous low-end torque,” Thai-Tang told TheDetroitBureau.com after briefing by senior Ford executives, including CEO Jim Hackett. (more…)

Ford Reveals Tidal Wave of New Products Coming by 2020

Executives look to change perception about company's future.

by on Mar.15, 2018

Ford plans to drive SUV growth with two all-new off-road models: the new Bronco and this yet-to-be-named off-road small utility.

In a bid to reverse the narrative that the company was in decline in recent months, Ford Motor Co. offered reporters and analysts a glimpse at a product plan that will renew three quarters of the vehicles in dealer showrooms by 2020.

Ford CEO Jim Hackett said that the revamp will build on the company’s strength in trucks, SUVs and commercial vehicles and include the incorporation of hybrid technology in its popular vehicles.

Product News!

The push for hybrid-electric vehicles will bring new capability and features to customers on high-volume vehicles like the F-150, Mustang, Explorer, Escape and the Bronco, Hackett said. (more…)

Ford Recalling More Than 1.3M Vehicles

Automaker takes action on steering wheel problem.

by on Mar.14, 2018

Ford is recalling 1.3 million 2014–18 model year Ford Fusions and Lincoln MKZs for a problem with the steering wheel.

Ford Motor Co. is recalling approximately 1.3 million Ford Fusion and Lincoln MKZ sedans due to a problem with the steering wheel detaching from the steering column.

The automaker says the affected vehicles are from the 2014–18 model years. The cars have a steering wheel bolt that could potentially loosen over time, causing steering wheel to detach from the steering column.

Safety News!

Ford said it is aware of two accidents with one injury that was allegedly related to the steering wheel bolt problem. (more…)

Ford, GM Sales in China Move in Opposite Directions

New product key to strong sales.

by on Mar.12, 2018

Jim Hackett, Ford president and CEO, discusses the plans to expand sales in China.

Ford Motor Co. suffered another sharp reversal of fortune in China during February where it reported vehicle sales dropped 30% from a year earlier while General Motors continues to roll up sales.

The sales drop by Ford appeared to reflect a dearth of new products as the company continued to struggle in the world’s largest auto market.

Global News!

Ford’s sales dropped 18% in January and in February totaled just 47,483 vehicles, accounting for the 30% drop mentioned earlier. (more…)

Ford Goes California Dreaming with Special Edition Mustang

Mustang California Special returns for 2019.

by on Mar.12, 2018

Ford has built a series of California Special editions since the first was launched in 1968.

After a brief absence, Ford is bringing back the Mustang California Special, and the latest special-edition pony car amps up both the performance and comfort quotient.

The GT/CS will join the reborn Mustang Bullitt that was unveiled at the North American International Auto Show in Detroit just two months ago, Ford hoping to regain some momentum in its tough battle with the Chevrolet Camaro.

Muscle Car News!

This marks the fifth-generation California Special, the original making its debut way back in 1968. And it’s the most powerful version of the GT/CS ever, the 2019 model punching 460 horsepower and 420 pound-feet of torque out of the familiar 5.0-liter Mustang V-8.

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Ford Debuts New Transit Connect Cargo Van

Most popular van in the segment now comes with a diesel option.

by on Mar.06, 2018

The new Transit Connect Cargo van comes with an optional diesel engine for 2019.

A few weeks after unveiling its 2019 Transit Connect small van, Ford took the wraps off its work version, the Cargo van.

For a company that doesn’t sell a minivan, Ford has had stunning success with its smaller-than-full-size vans. In fact, the Transit Connect cargo van tops the market with a 46% share, ahead of big-time competitors like the Ram ProMaster and Mercedes’ Sprinter line-up.

News You Can Trust!

The company appears ready to keep that top spot too as the new iteration of its cargo van gets a variety of upgrades to its powertrain offerings, including a new diesel, which is the only one in the segment, as well as new safety technologies. (more…)