Archive for the ‘Pickups’ Category

Fiat Chrysler Goes All-In on New Ram 1500 Pickup

The new Ram gets a new-look grille for 2019.

by on Jan.15, 2018

Fiat Chrysler redesigned the grille on its signature pickup truck.

There is an overwhelming change on the 2019 Ram 1500: Fiat Chrysler altered one of the most recognizable grilles in the industry for its signature pickup truck in the search for a more aerodynamic shape.

The move shows that FCA engineers are committed building the best truck possible, officials claim.

Subscribe Now!

“The all-new 2019 Ram 1500 delivers a no-compromise approach to the full-size truck segment with strength, durability, technology and efficiency,” said Mike Manley, head of Ram Brand. (more…)

Can 2019 Chevrolet Silverado Topple Ford’s King-of-the-Hill F-Series?

Chevy’s complete makeover brings eight distinct models, new powertrains, including high-mileage diesel.

by on Jan.14, 2018

Design Director Mike Simcoe reveals how the 2019 Chevrolet Silverado went from design sketch to design masterpiece.

While SUVs have garnered most of the spotlight, pickups have been building momentum at a frantic pace over the last several years and, barring a complete economic meltdown or a surge past $4 a gallon for gas, few expect to see demand for those tough trucks taper off anytime soon.

So, General Motors’ timing could be particularly fortuitous as it prepares to roll out complete makeovers of its full-size pickup line-up. The process begins with the unveiling of the all-new, 2019 Chevrolet Silverado 1500 at this week’s North American International Auto Show – and will continue when the Silverado HD and GMC Sierra pickups make their debut later this year.

Auto Show News!

“These are arguably the most important products in the Chevrolet portfolio,” said Global Chevrolet chief Alan Batey, as the new Silverado rolled onto the stage in front of a packed crowd at Detroit’s Eastern Market Saturday night. (more…)

Ranger Reborn: Ford Back in the Midsize Pickup Game

Ford aims to share in the segment’s unexpected revival.

by on Jan.14, 2018

After a six-year hiatus, Ford brought back the Ranger, this time as a midsize pickup.

Its been six years since Ford shuttered its ancient Twin Cities plant in Minnesota, walking away from what seemed to be, back then, a dying market segment.

But the Detroit automaker failed to reckon on what might happen when new product would be injected into the midsize category, General Motors scoring a hit with the likes of its Chevrolet Colorado and GMC Canyon, and Honda hitting the ball out of the park by bringing back its own Ridgeline model.

News Now!

Ironically, Ford actually launched a new Ranger – but it was intended for just about every market except for North America, the company’s planners convinced they could get potential midsize buyers to make the walk up-market to the bigger F-150. But as it watched its competition rapidly rebuild the old midsize pickup segment – sales growing a hefty 83% since 2014 – Ford realized it needed to get back in the game. (more…)

Ford Orders 2,900 Rangers With Takata Airbags Parked

Automaker will fix trucks in owners' driveways, tow them to dealerships.

by on Jan.12, 2018

Owners of certain 2006 Ford Rangers are being told to park their trucks immediately as part of a recall to repair faulty Takata airbags.

The 21st victim of exploding Takata airbags is causing Ford to warn owners of about 2,900 Ranger pickup trucks to park them immediately.

The victim, Steve Mollohan of Hedgesville, West Virginia, was killed July 1, when the airbag exploded in his 2006 Ford Ranger. Ford received notification of the fatality in mid-December and conducted an inspection of the truck on Dec. 27.

Safety News!

After looking into the incident, it was determined the inflator for the airbag was made on the same day as one that caused the death of a South Carolina man in 2015. This prompted the automaker to issue an urgent new recall in the U.S. and Canada for Rangers made on that day. (more…)

FCA Investing $1b, as Ram HD Pickup Moved From Mexico to Michigan

Move to create 2,500 new jobs.

by on Jan.12, 2018

Like its competitors, FCA has been pushing rapidly up-market with its pickups, the 2018 Ram 2500 Tungsten model shown here.

Fiat Chrysler Automobiles plans to invest $1 billion in a suburban Detroit assembly plant that will take over production of the Ram heavy-duty pickup in 2020. The truck currently is assembled in a Mexican factory that will be “repurposed” for another global product, FCA said.

The shift to the Warren Truck Assembly Plant will result in the creation of 2,500 new U.S. jobs, according to FCA. Separately, the Euro-American automaker announced plans to pay $2,000 bonuses to 60,000 U.S. hourly and salaried employees this coming spring.

Industry News!

“These announcements reflect our ongoing commitment to our U.S. manufacturing footprint and the dedicated employees who have contributed to FCA’s success,” said FCA Chief Executive Office Sergio Marchionne. “It is only proper that our employees share in the savings generated by tax reform and that we openly acknowledge the resulting improvement in the U.S. business environment by investing in our industrial footprint accordingly.”

(more…)