Archive for the ‘Pickups’ Category

Automakers Deliver Some Neat Tricks and Plenty of Treats for SEMA Show

Here's our round-up of the coolest, hottest and wackiest concepts to roll into the Las Vegas Convention Center.

by on Oct.31, 2018

The Honda Rugged Open Air concept.

Trick or Treat? Make that trick and treat, as the annual SEMA Show gets underway in Las Vegas.

Perfectly timed for Halloween, the annual aftermarket event regularly sees the debut of some intriguing concept vehicles from U.S., Asian and European automakers, and this year is no exception.

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In fact, there’s a Demon-chaser from Mopar which reveals a 1,000-horsepower crate motor that takes last year’s version of the Hellcat line to new levels. (more…)

Mopar Caps SEMA Surprises with 1,000 HP Hellephant

Mopar puts a distinctive spin on a pair of FCA icons.

by on Oct.30, 2018

Looking to blow away a Dodge Demon? Good news! Mopar has you covered with the Hellephant-powered Super Charger.

You can never be too rich, nor have too much horsepower. And for those who thought the Dodge Demon was pushing the limits, Fiat Chrysler’s Mopar division will deliver a high-performance surprise at this year’s SEMA Show.

Taking things into four digits for the first time, Mopar gave a handful of journalists a sneak peek at three customized models it will bring to the annual accessories show in Las Vegas next week – as well as the most powerful, factory-supplied “crate” engine ever to be offered to serious performance fans.

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And you can be sure that anything using the 1,000 horsepower V-8 will be hitting 60 by the time you pronounce its full name, the Fiat Chrysler 426 Crate Mopar Hellephant. (more…)

FCA May Reassess Plan to Move Ram Pickup out of Mexico

Company may need to continue production South of the Border to meet strong demand.

by on Oct.29, 2018

Fiat Chrysler outsold rival Ford Motor Co. in September, led by strong sales of its Ram pickup truck.

While Fiat Chrysler Automobiles said Monday it is moving ahead with plans to shift production of its Ram pickup from Mexico to Michigan, a statement appeared to open up the opportunity that it will continue to build the newly redesigned truck at its Saltillo, Mexico plant.

Such a decision would be a critical one by new FCA CEO Michael Manley and likely reflect the fact that demand for the 2019 Ram truck is so strong the company’s current U.S. operations simply can’t keep up, resulting in potential customers having to shift to products like the Ford F-Series and the two newly redesigned trucks launched this year by General Motors.

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“Moving the Ram Heavy Duty to Warren from Mexico is our plan of record. Of course, we always assess latest market and economic conditions when making significant industrial moves,” FCA said in a statement on Monday. (more…)

Easter Comes Early for the Ford Ranger

Automaker's marketing team hides Easter eggs in promo pictures.

by on Oct.29, 2018

Some Ford's picture promoting the new Ranger pickup feature Easter eggs hidden in the background.

Ford Motor Co. is hyping the Ranger, its new entry in the fast-growing midsize truck segment, with a mix of media focusing on its capability, technology and economy. However, it’s throwing in a few Easter eggs for good measure.

No, not actual dyed eggs, but hidden images within the promotional pictures of the new truck slated to hit dealer showrooms in early 2019.

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The pictures have an array of things lurking in the background ranging from the imaginary jackalope to the Loch Ness monster and more. The first two were in the images released during the North American International Auto Show in January and now there are eight total. (more…)

FCA, Mopar Offer Sneak Peek at SEMA Offerings

Ram trucks get massive makeovers.

by on Oct.26, 2018

Mopar's Low Down Ram gets lower and meaner for SEMA. It's one of two Rams heading to the show in Las Vegas.

With SEMA right around the corner, Fiat Chrysler officials are providing an early look at two entries it’s bringing to the Las Vegas show: The Low Down Ram and Ram Rebel.

The pickup trucks, customized with a combination of Mopar production and prototype parts and accessories, are two of 14 personalized rides, as well as hundreds of Mopar products, that will be on display in the brand’s 15,345-square-foot exhibit in the Las Vegas Convention Center.

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“The SEMA Show is truly the greatest stage for our brand to demonstrate what owners and enthusiasts can create with a little imagination and a selection of Mopar parts and accessories,” said Steve Beahm, Head of Parts & Service (Mopar) and Passenger Car Brands, FCA – North America.  (more…)

Consumer Reports: Domestic Vehicle Reliability Slipping

Domestic brands struggled in this year's survey.

by on Oct.25, 2018

Toyota and its luxury sibling topped this year's Consumer Reports reliability survey of 29 brands.

Toyota and Lexus came out on top in Consumer Reports annual reliability survey thanks in large part to a cautious approach to adapting to new technology.

However, the Toyota Tundra, the automaker’s entry into the full-size truck segment, slipped off Consumer Reports list of recommended vehicles, Jake Fisher, Consumer Reports director of automotive testing, disclosed during a meeting of Detroit’s Automotive Press Association.

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Fisher said overall it was a difficult year for domestic brands as Buick, Chevrolet, Cadillac and Chrysler were among the brands that dropped in the Consumer Report’s new car reliability survey. Honda, which performed well in earlier years, also has slipped, he said.  (more…)

Hackett Says Ford Making Headway on Turnaround

Rollout of new Ranger leads new product onslaught.

by on Oct.23, 2018

Ford CEO Jim Hackett is talking to employees and dealers about the changes coming to the automaker.

Ford isn’t standing still in the face of changing business and economic climate, the company’s top executive said this week.

Ford Motor Co. CEO Jim Hackett was also talking up the company’s prospects as he met with dealers and employees this week.

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At a meeting with some 4,000 dealers in Las Vegas Hackett had stressed that Ford is working on a turnaround plan that will re-invigorating the company’s operations.   (more…)

Ford Sees Big Growth Opportunities for New Ranger Pickup

Late to the party but “We can’t go back and change the past.”

by on Oct.22, 2018

Ford's Joe Hinrichs introduced the first of the new Ranger midsize pickups and elaborated on Ford's future truck plans.

The first production versions of Ford’s new Ranger pickups are getting ready to roll off the assembly line, the automaker announced at a Monday morning event at its Wayne Truck Plant in suburban Detroit.

The announcement caps an $850 million makeover of the factory that had previously been producing such slow-selling models as the Focus sedan and C-Max people-mover. And it lets Ford move forward on plans to virtually eliminate its traditional passenger car line-up, the number-two domestic automaker shifting its attention to pickups, SUVs, CUVs and other light trucks.

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“We’re excited by the growth we’re seeing in the midsize pickup segment,” said Joe Hinrichs, Ford’s president of the Americas, as he addressed reporters and Ford employees outside the Wayne plant. (more…)

Ford’s New Ad Campaign Shoots Straight Hyping Products, History

First commercials debut during college football this weekend.

by on Oct.19, 2018

Ford is kicking off a new ad campaign, Built Ford Proud, that features print ads as well as new commercials.

Ford Motor Co.’s recent advertising campaigns haven’t quite hit the mark in terms of creating a positive buzz, so it’s going back to the future with an update to an oldie but goodie.

The automaker used to brag that its trucks were “Built Ford Tough,” but now the entire line-up is “Built Ford Proud.”

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Unveiled at its dealer meeting in Las Vegas, Ford’s new mantra will begin appearing on television screens this weekend, primarily during college football games. Featuring actor Bryan Cranston, famous for “Malcom in the Middle” and “Breaking Bad,” the three ads basically center on Ford’s pride in its history, ingenuity and progress. (more…)

NHTSA Investigating 54,400 Ford Trucks for Tailgate Problem

Power tailgates fall for no reason.

by on Oct.18, 2018

NHTSA is investigating a problem with power tailgates on some 2017 Ford F-250s and F-350s.

The power tailgates on some Ford F-Series pickups are opening for no reason causing the National Highway Traffic Safety Administration to open a preliminary investigation to determine the cause of the problem.

There have been five instances in which the tailgate has opened while the truck was driving, according to the agency. Right now, the query covers 54,400 F-250 and F-350 Super Duty trucks from the 2017 model year.

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Complaints reveal the tailgate just falls open while traveling at speed, sometimes causing damage. One person said it fell while they were driving 65 mph, damaging the tailgate and the trailer they were towing. Another person said opened at least 12 times while driving. (more…)