Archive for the ‘EVs’ Category

No-Shows, But Tesla and Musk Still Have Strong Presence at NAIAS

But can California carmaker survive the new onslaught of competition.

by on Jan.17, 2019

Tesla CEO Elon Musk showed off a prototype Model S in 2010, the last time he attended the NAIAS.

Battery-electric vehicles may still account for less than 1% of the U.S. new vehicle market, but they have had a notable presence at this year’s North American International Auto Show – something that many credit to a manufacturer that was notably absent from Detroit’s Cobo Hall convention center: Tesla.

Cadillac made a major splash during the first media preview of this year’s show, when it not only revealed the new XT6 utility vehicle but announced that it will be the first General Motors brand to use the automaker’s new all-electric platform for another SUV debuting in 2021.

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Electrifying!

Throughout the show, automaker’s either revealed new battery cars and concepts or outlined their plans for an electrified future. Volkswagen, for one, announced plans to invest $800 million to add production of two new all-electric models at its plant in Chattanooga, Tennessee.

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Musk Puts Halt to Tesla Referral Program to Cut Costs

CEO says its too costly to keep the program.

by on Jan.17, 2019

Musk is cutting the referral program as the EV maker looks to cut costs and improve profits.

Tesla CEO Elon Musk means business when he talks about cutting costs to improve profitability. The company’s founder tweeted the company will eliminate the customer referral incentive plan on Feb. 1.

Musk wrote the referral program is ending because “it’s adding too much cost to the cars, especially Model 3.”

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The program was introduced in 2015 by the EV maker, aimed at luring buyers and creating disciples. The owners were given personal referral codes providing them with six months of free supercharging and prizes for existing owners such as launching personal photos into deep space or invites to a Tesla event.  (more…)

Farley Says Ford Following a Different Game Plan for EVs

"Mustang-inspired" EV to make profits fast too.

by on Jan.16, 2019

Ford's Jim Farley said the company is comfortable trailing the pack on EV development, as it has a different plan.

Once considered one of the leaders in race to produce a viable electric vehicle, Ford Motor Co. has fallen behind rivals like General Motors and its new partner, Volkswagen AG.

However, if you listen to Jim Farley, Ford president of Global Markets, the company feels just fine about trailing the pack.

All Charged Up!

“Our strategy is different,” Farley said last night at the Automotive News World Congress in Detroit. “In a way we had the advantage of watching what happened the first time around. What customers have told us is ‘Just give us the good stuff.’ We’re going to change a lot of people’s minds.” (more…)

EVs Aren’t Ready to “Take Over the World,” Says Toyota’s Lentz

North American CEO warns “It’s going to be a battle” are models flood market but sales lag.

by on Jan.16, 2019

Toyota's Jim Lentz believes the auto industry is putting too much stock – and money – into electric vehicles.

By various estimates, there should be as many as 100 all-electric vehicles on the market by the end of 2020, with scores more plug-ins and conventional hybrids already available. And that could pose a major challenge for automakers who are investing billions into the market to build battery-based vehicles. That includes Toyota which is investing about $1 billion to open up a new plant in U.S. in a partnership with Mazda that will, among other products, produce a new line-up of battery-electric vehicles, or BEVs.

The question is whether all that money could be going down a rathole. For the moment, at least, Tesla appears to be the only automaker making any money on battery vehicles, as a number of industry leaders pointed out during a series of events in Detroit this week.

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That included Jim Lentz, the CEO of Toyota North America, who warned that, “It’s going to be a battle,” as manufacturers struggle to grab customers in a market where “There’s not much growth.” (more…)

New President, New Strategy for Infiniti

Luxury brand wants to downsize its ambitions.

by on Jan.15, 2019

Infiniti's new boss, Christian Meunier, plans to streamline the luxury brand's product portfolio.

Nissan’s luxury division Infiniti has a new president. And Christian Meunier has a new strategy for the brand, one that downsizes the marque’s line-up but which he is confident will also make Infiniti more nimble and responsive to changing consumer trends.

The automaker offered a hint of where it is going during a news conference at the North American International Auto Show in Detroit on Monday – or at least it tried to. But the QX Inspiration Concept vehicle didn’t want to cooperate, refusing to budge from its hiding spot behind the stage. It was eventually towed out almost two hours after the event ended.

Business News!

Glitches aside, the electric concept vehicle is meant to showcase a variety of trends Infiniti is looking at, including autonomous and electrified technologies, as well as the shift from conventional sedans and coupes to SUVs and CUVs. While the timing for Infiniti’s first self-driving vehicle to reach market is uncertain, it intends to “electrify” all of its models by 2021, whether using pure battery-electric power or as plug-in hybrids. (more…)

Ford, VW Announce 1st in Promised Series of Joint Ventures

Carmakers will focus first on midsize pickups, light commercial vehicles.

by on Jan.15, 2019

Ford CEO Jim Hackett, left, and VW AG CEO Herbert Diess downplayed the immediate impact their new deal.

Confirming months of rumors, Ford Motor Co. and Volkswagen announced Tuesday that they will launch the first of what they suggested will be a series of joint ventures, focusing initially on midsize pickups and light commercial vehicles.

Moving forward, they anticipate adding projects that will pair their costly efforts on electrified and autonomous vehicles, while Herbert Diess, the CEO of VW, said during a joint teleconference that the new partners could work together on “other” products in the future.

Breaking News!

Alliances are becoming more commonplace in an industry where changing consumer tastes and emerging technologies are stretching thin the budgets of even the most well-funded manufacturers, said Diess, who added that, “In such an environment, it just makes sense to share investments, pool innovation capabilities and create scale effects that are clearly defined.” (more…)

Volkswagen Building Electric Vehicles in Chattanooga

Automaker plowing $800M into new plant.

by on Jan.14, 2019

Volkswagen AG CEO Herbert Diess announced today that the company would build electric vehicles at its Chattanooga, Tennessee campus.

Volkswagen AG that it will spend $800 million to build two electric vehicles at its U.S. assembly plant in Chattanooga, Tennessee, as part of the company’s global effort to broaden the appeal of electric vehicles.

“The U.S. is the world’s second-largest market for electric vehicles after China,” said Hebert Diess, Volkswagen AG CEO, who said the first U.S.-built EV, a crossover style vehicle will be ready by 2022 with the second vehicle to follow shortly afterwards.

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Diess hopes the company’s commitment building EVs in Chattanooga, and the large investment required to support it, will help keep at bay any threats of tariffs. “We are making a substantial investment in the U.S. with this announcement. We hope that counts for something,” Diess said. (more…)

Infiniti Charges into Detroit With QX Inspiration Battery-Car Concept

This could be “a direct blueprint” for the first pure-electric Infiniti.

by on Jan.14, 2019

Infiniti revealed the all-electric QX Inspiration concept at the 2019 NAIAS on Jan. 14.

It’s been nearly a decade since Infiniti first promised to bring a battery-electric vehicle into its line-up, the automaker quickly deciding not to go with a gussied-up version of the decidedly down-market Leaf sold by parent brand Nissan.

With Infiniti now trying to plug back in and promising that it will electrify virtually everything in its line-up by 2021, you can expect to get a good idea of what’s coming with the QX Inspiration Concept making its debut at the North American International Auto Show in Detroit.

News You Can Trust!

“The Infiniti QX Inspiration marks the beginning of a new generation of Infiniti cars and establishes a direct blueprint for the brand’s first electric vehicle,” said Christian Meunier, the luxury brand’s new president and chairman. “Based on a new, dedicated electric vehicle architecture and inspired by Infiniti’s Japanese DNA, the SUV concept previews a product portfolio which will offer high performance, ultra-low emissions and range confidence.” (more…)

Nissan Hopes To Electrify With Debut of IMs Concept

Detroit show car hints at expanded line-up of battery-electric vehicles.

by on Jan.14, 2019

Nissan's IMs concept hits the Detroit Auto Show just after the company rolled out its longest-range Leaf ever.

Barely a week after unveiling the latest – and first truly long-range – version of its Leaf battery-electric vehicle, Nissan is offering a glimpse at where it is “imagining” its future in the form of the all-electric IMs “elevated sports sedan.”

The concept vehicle debuting at the North American International Auto Show pushes the envelope when it comes to three key trends: the shift from sedans and coupes to SUVs and CUVs. It also features a pure BEV drivetrain, a technology Nissan promises will dominate its line-up moving forward. The show car also adds autonomous driving capabilities. Add them together and, Nissan suggests, its future models will feature a distinctly different approach to design, as well.

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“Advances in electric vehicle technology and autonomous driving have allowed our designers to break free of the platform and packaging rules that constrain traditional passenger vehicles, to create a completely new type of car,” said Alfonso Albaisa, senior vice president for design at Nissan. “The IMs explores the limits of sedan design with an approach that elevates the category in both look and functionality.” (more…)

Live From Detroit!

This year's event has some of everything.

by on Jan.14, 2019

This year’s media preview of the North American International Auto Show may be wrapping up, but it had some intriguing — and occasionally surprising — debuts, including a flying car. Check out  complete coverage of the 30th anniversary NAIAS on TheDetroitBureau.com. (more…)

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