Archive for the ‘Ram’ Category

FCA Arguing About Viability of Midsize Pickup

Ford joins GM, Toyota and Nissan in booming segment.

by on Jan.19, 2018

CEO Sergio Marchionne said there has been a lot of pushback on the idea of building a midsize pickup truck.

Executives inside what is now Fiat Chrysler Automobiles N.V. have been arguing about building a midsize pickup truck for nearly a decade, FCA CEO Sergio Marchionne told the media this week during a meeting at the North American International Auto Show.

Marchionne told reporters that FCA had not made any decisions on a future midsize pickup even as Ford Motor Co. revealed its new Ford Ranger during the press previews for the NAIAS.

News Now!

“We’re still studying it,” said Marchionne, who acknowledge that the midsize segment where the new Ranger will compete with the Chevrolet Colorado, Toyota Tacoma and Nissan Frontier have has come alive in the last couple of years.  (more…)

Fiat Chrysler Goes All-In on New Ram 1500 Pickup

The new Ram gets a new-look grille for 2019.

by on Jan.15, 2018

Fiat Chrysler redesigned the grille on its signature pickup truck.

There is an overwhelming change on the 2019 Ram 1500: Fiat Chrysler altered one of the most recognizable grilles in the industry for its signature pickup truck in the search for a more aerodynamic shape.

The move shows that FCA engineers are committed building the best truck possible, officials claim.

Subscribe Now!

“The all-new 2019 Ram 1500 delivers a no-compromise approach to the full-size truck segment with strength, durability, technology and efficiency,” said Mike Manley, head of Ram Brand. (more…)

FCA Investing $1b, as Ram HD Pickup Moved From Mexico to Michigan

Move to create 2,500 new jobs.

by on Jan.12, 2018

Like its competitors, FCA has been pushing rapidly up-market with its pickups, the 2018 Ram 2500 Tungsten model shown here.

Fiat Chrysler Automobiles plans to invest $1 billion in a suburban Detroit assembly plant that will take over production of the Ram heavy-duty pickup in 2020. The truck currently is assembled in a Mexican factory that will be “repurposed” for another global product, FCA said.

The shift to the Warren Truck Assembly Plant will result in the creation of 2,500 new U.S. jobs, according to FCA. Separately, the Euro-American automaker announced plans to pay $2,000 bonuses to 60,000 U.S. hourly and salaried employees this coming spring.

Industry News!

“These announcements reflect our ongoing commitment to our U.S. manufacturing footprint and the dedicated employees who have contributed to FCA’s success,” said FCA Chief Executive Office Sergio Marchionne. “It is only proper that our employees share in the savings generated by tax reform and that we openly acknowledge the resulting improvement in the U.S. business environment by investing in our industrial footprint accordingly.”

(more…)

New Ford F-150 Diesel Aims to Crack the 30 MPG Barrier

Ford sees an opportunity to grow the F-Series’ lead.

by on Jan.08, 2018

Ford aimes to get best-in-class fuel economy with the addition of the F-150's first diesel.

There was a time when full-size pickups could barely manage to get into double-digits when it came to fuel economy. But with the addition of the new Power Stroke diesel, Ford is hoping to deliver the sort of numbers that, not all that, long ago, would have been impressive coming from a compact sedan.

While the 2018 F-150 Diesel’s EPA rating hasn’t been finalized, Ford anticipates the big truck will deliver as much as 30 mpg on the highway. It will also make a solid 440 pound-feet of torque and 240 horsepower, the sort of numbers that translate into solid towing and payload capacity.

Power to the People!

“We see a lot of opportunities to conquest buyers” from competing truck brands, Todd Eckert, Ford’s Truck Group Marketing Manager, said during a background briefing on the 2018 F-150 Power Stroke Diesel, which will make its formal debut at the North American International Auto Show next week.

(more…)

Fiat Chrysler Recalling 1.8M Ram Pickups

Automaker is working on a fix for the problem.

by on Dec.26, 2017

FCA is recalling 1.8 million Ram pickups due to a problem with the shift interlock.

Fiat Chrysler is recalling 1.8 million Ram pickups. The trucks can shift out of park due to a problem with the shift interlock and roll away without pressing the brake pedal.

The company said the problem is potentially related to seven injuries and a “small number” of accidents. According to FCA, testing show the interlock is exposed to high temperatures for long periods of time. The interlock is designed to keep the transmission from shifting out of park when the brake pedal isn’t depressed and there is no key in the ignition.

Safety News!

The recall is limited to trucks with shifters on the steering column. Rotary-dial shifters or floor-mounted shifters are not impacted by the recall. Model year 2017 trucks build after Dec. 31, 2016, are also exempt. (more…)

First Look: 2019 Chevrolet Silverado

Chevy focuses on new steel alloys, rather than aluminum, with new truck.

by on Dec.18, 2017

Chevy is looking to lower the boom on its competition with a redesigned 2019 Silverado.

If there was a state car of Texas it would almost certainly be the pickup truck, a good reason why Chevrolet headed down to Dallas to give the world a first look at the 2019 Silverado.

Chevy is hoping the next-generation pickup will help it close in on the full-size segment’s sales leader, the Ford F-Series. Like its rival, the new Silverado boasts a new stylish exterior and plenty of new safety and infotainment technologies. But in sharp contrast to Ford’s shift to lightweight aluminum, Chevy says it’s sticking with steel.

Product News!

The 2019 Chevrolet Silverado will turn to “a higher-grade alloy (for) the roll-formed, high-strength-steel bed floor, contributing to a bed that is more functional and lighter weight,” General Motors’ largest division explained. (more…)